Privacy Policy
Last Updated: May 13, 2026
Crossmetrics respects your privacy. This Privacy Policy explains how we collect, use, store, and protect information when you use Crossmetrics and connect third-party services.
Crossmetrics is an e-commerce analytics platform that connects store data with Google services such as Google Analytics 4, Google Ads, Google Merchant Center, and Google Search Console.
1. Information We Collect
A. Account and Authentication Information
Crossmetrics uses Google Login. When you sign in, we may receive your name, email address, profile image, Google account identifier, and information needed to create and protect your Crossmetrics account.
B. Business and Configuration Information
We store business and workspace information needed to provide the service, such as company name, store URLs, store identifiers, currency, timezone, dashboard settings, notification preferences, and integration configuration.
C. Integration Credentials and Metadata
When you connect a third-party service, we may store encrypted OAuth tokens, API keys, webhook secrets, account IDs, property IDs, linked-service relationships, and other metadata required to maintain the integration.
D. Store, Marketing, and Analytics Data
Depending on the integrations you enable, Crossmetrics may process business data such as orders, revenue, refunds, product details, campaign metrics, search queries, traffic reports, conversion metrics, and product feed context.
For custom webhook integrations, Crossmetrics may store transactional business data needed to build historical analytics, such as order IDs, timestamps, amounts, statuses, refund details, and product-related data.
Custom integrations should not send end-customer personal information such as names, emails, addresses, phone numbers, or payment card data.
2. How We Use Information
We use information to:
- Authenticate users and maintain secure sessions
- Provide dashboards, reports, data reconciliation, alerts, and insights
- Retrieve and display data from connected services
- Maintain integrations and refresh authorized API access
- Detect anomalies and explain performance changes
- Provide support and troubleshoot issues
- Secure, monitor, and improve Crossmetrics
We do not sell personal data, Google user data, or customer data.
3. Google API Services and Limited Use
Crossmetrics’ use and transfer of information received from Google APIs complies with the Google API Services User Data Policy, including the Limited Use requirements.
We:
- Request only the Google scopes needed to provide connected analytics features
- Use Google data only for user-facing dashboards, analytics, reporting, reconciliation, alerts, and insights
- Do not use Google user data for advertising
- Do not sell Google user data
- Do not transfer Google user data to third parties except as necessary to provide or secure the service, comply with law, or with your consent
Human access to Google data is limited and occurs only when needed for support, security, compliance, or service operation.
4. Cookies and Sessions
Crossmetrics uses essential session cookies to keep users signed in securely. These cookies are necessary for the application to work.
On the public website, Crossmetrics may use optional analytics cookies only when you consent through the cookie banner.
For more details, see our Cookie Policy.
5. Data Retention
We retain information while your account is active or as needed to provide Crossmetrics.
- Account and business settings: Retained while the account is active
- Integration credentials: Retained while the integration remains connected
- Custom webhook data: Retained to provide historical analytics while the account or integration is active
- Authentication sessions: Retained until logout, expiration, revocation, or account deletion
You may request deletion of your account and associated data. Some information may be retained for security, legal, billing, or backup purposes where required.
6. Security
We use security measures including HTTPS, encrypted storage for sensitive credentials, server-side session handling, access controls, and operational monitoring. No online service can guarantee absolute security, but we work to protect the information entrusted to Crossmetrics.
7. Your Choices and Rights
You may:
- Revoke Google access from your Google Account permissions
- Disconnect integrations in Crossmetrics where supported
- Request access, correction, or deletion of your account data
- Manage optional website analytics cookies through the cookie banner or browser settings
8. Contact
For privacy questions, contact:
Email: privacy@crossmetrics.app